Investment Thesis:
- Solid momentum in the core Gucci brand, aside from the disruption caused by the Coronavirus.
- Sales momentum will be assisted once international tourism returns.
- Leveraged to increasing consumer consumption in Asia (China, India).
- Leveraged to tourism flows (international travel) as consumers seek out experiences.
- New upcoming brands.
- Strong cash flow generation and solid dividend yield.
- Strong balance sheet, which provides the Company flexibility.
- Key cornerstone investor (Pinault Family) provides stability in the share register.
Key Risks:
- Adverse currency movements, especially EUR strength against the U.S. dollar (USD) and Chinese Renminbi (RMB).
- Increased competition from existing players and new emerging brands.
- Key brands – Gucci (>70% of revenue), Saint Laurent (>10% of revenue), Bottega (>5% of revenue) – cease to resonate with consumers and growth halts.
- Value destructive acquisition of brand(s).
- Macro-economic conditions globally deterioration, impacting consumer spending and less tourism movements (i.e. travelers overseas).
- Geopolitical tensions among regions restricting funds & tourists flow or a breakout of health epidemic impacting tourists flow in Europe / Asia.
- Significant change at the senior management level (divisional CEOs or Creative Director).
- Significant changes with the key cornerstone investor (leading to influence on long-term company strategy or shareholder outcomes).
Key Highlights:
- Revenue increased +34.7% over pcp (+35% on a comparable basis with North America up +76%, APAC up +33%, Japan up +21%, Western Europe up +10% and Rest of the World up +48%) and +13% over pre-Covid FY19 to €17,645.2m, driven by outstanding performances from all Houses, which generated revenue of €17,019m, up +34.3% over pcp (+34.9% on a comparable basis).
- Recurring operating income rose sharply, up +60% over pcp (up +5% over FY19) to reach a new record €5,017.2m, with margin improving +450bps over pcp (down -170bps over FY19) to 28.4%, with recurring operating income from the Houses up +53.7% over pcp to €5,175.3m with margin expanding +380bps to 30.4% despite all Houses continuing to invest significantly in their operations.
- Capital management – using strong cashflow to deleverage the balance sheet and increase shareholder returns. The Company delivered +87.6% YoY growth in FCF to €3.9bn which combined with proceeds from the disposal of an additional 5.9% in Puma (stake is now ~4%, covering the exchangeable bond due in 2022), saw management reduce net debt by -92.2% over pcp to €168m (debt/equity down -16.6% to 1.2%), resume share-buyback to repurchase 0.7% of shares for €540m (1.3% remaining with second tranche to cover 0.5% and expected to be completed by 26th April 2022), increase dividends by +50% over pcp to €12 and reinforce KER’s eyewear portfolio with the acquisition of LINDBERG.
- Online penetration is growing at a solid pace. The Company saw online sales continue to grow at an solid pace, up +55% over pcp, leading to a doubling of the online channel’s penetration rate in two years, and now accounting for 15% of total sales in the retail (23% North America, 26% Western Europe, 7% APAC and 5% Japan), as management continued to drive brand engagement with the upcoming generations of luxury shoppers and target new customers through the metaverse by Balenciaga’s appearance on Fortnite and Gucci leveraging a presence on Roblox gaming platform, apart from successful internalization of all brand.com sites, which allows the Company to use e-concession only if complements KER’s own sites and control all the key elements of presence.
- Outlook – management hints towards price increases and M&A activity. Though no specific guidance was provided for FY22, management flagged Gucci (which increased prices twice in 2020 and in 2021) along with KER’s other labels would again raise prices in a “targeted manner” in the year and pointed towards potential acquisitions to expand the Company’s footprint and bolster jewellery offering, which management believes has high potential.
Company Description:
Kering (KER), listed on the Euronext Paris (Paris stock market), is a global luxury group made up of iconic brands in Fashion, Leather Goods, Jewellery and Watches. The Company designs, manufactures and markets its goods globally. The group’s core brands are Gucci, Saint Laurent and Bottega Veneta.
(Source: Banyantree)
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