Bega has transformed from a dairy processor with a focus on B2B operations to a branded consumer food company with a more diversified earnings base

Business Strategy and Outlook

Despite Bega Cheese’s strategic shift toward a more diverse product offering, dairy products continue to represent the majority of Bega’s sales over the next decade, exposing the firm to commodity pricing and volatile input costs. Bega has not carved an economic moat required to consistently generate economic profits, and the firm’s powerful customers to limit margin growth potential. Bega has transformed from a dairy processor with a focus on business-to-business operations to a branded consumer food company with a more diversified earnings base and less exposure to volatile milk prices. While dairy will remain a key category for Bega Cheese, the focus will be on high value products such as cream cheese and infant formula. In January 2021, Bega finalised the acquisition of Lion Dairy and Drinks from Kirin Group for AUD 534 million. As part of the acquisition, Bega acquired leading brands in milk-based beverages and yoghurt, white milk, and plant-based beverages, in addition to 13 manufacturing sites and Australia’s largest national cold chain distribution network.

Revenue is expected from the branded segment, which includes spreads, grocery products and Lion’s Dairy and Drinks portfolio, to expand at a CAGR of 15% to fiscal 2026, underpinned by new product innovation and bolt-on acquisitions. There are virtually no switching costs in the consumer foods category and the rising adoption of online shopping has made it easier for smaller, niche brands to take share as physical shelf space becomes less relevant. This reinforces the need for Bega to invest in its brands to maintain share. Historically, Bega Cheese has made limited investment in its brands, particularly in Australia where Fonterra is the licensee of the Bega brand, however since acquiring the spreads and grocery business in 2018, marketing spend as proportion of revenue has increased to 3% from 1% and it will remain in the higher level.

Financial Strength

Bega’s balance sheet is sound. Leverage, measured as net debt/EBITDA improved to 2.3 at June 30, 2021, from 2.4 at the prior period and comfortably below covenants. This is a pleasing position post the major acquisition of Lion Dairy and Drinks in fiscal 2021 which was funded through AUD 267 million of new and extended debt facilities and AUD 401 million equity raising. Further deleveraging in coming years as acquisition synergies are achieved, earnings improve and non core assets are divested, with net debt/EBITDA falling below 2.0 by 2024. Bega will continue to explore potential bolt-on acquisitions and partake in industry rationalisation. While the timing and scale of further acquisitions is uncertain, Bega has the capacity to pursue smaller acquisitions while maintaining a dividend payout ratio of 50% normalised EPS. Maintaining a relatively conservative balance sheet is prudent to weather potentially volatile earnings and afford capacity for future acquisitions should opportunities arise.

Bulls Say’s

Bega Cheese’s strategic shift away from dairy products lowers its exposure to volatile milk prices and diversifies the firm’s earnings.
Bega has scope to improve margins through participating in industry consolidation, maximising plant utilisation and rationalising operations after several acquisitions in recent years.
Bega is shifting investment to the spreads business, which is less commoditised and higher margin than dairy, with strong niche positions in Vegemite and peanut butter.

Company Profile

Bega Cheese is an Australian based dairy processor and food manufacturer of well-known brands including Bega Cheese and Vegemite. Bega Cheese operates two segments: the branded segment which produces consumer packaged goods primarily sold through the supermarket and foodservice channels and the bulk segment which produces commodity dairy ingredients primarily sold through the business-to-business channel.

(Source: Morningstar)

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